That gives the film three outright records right off the bat: biggest weekend in February, biggest three-day Presidents Day weekend, and biggest four-day Presidents Day weekend. Weekend Estimates: Black Panther Powers to $218 Million Long Weekendīlack Panther is riding a waving of positive feedback all the way to record territory this weekend, with Disney projecting a $192 million three-day, and $218 million four-day weekend, as of Sunday morning. There are a couple of other telling statistics that reveal just how strongly the film is performingâ€¦ That pushes Pantherâ€™s three-day opening weekend to an estimated $201.797 million, making it the fifth film in history to top $200 million on opening weekend. The filmâ€™s box office fell just 9% on Sunday to an estimated $60.096 million, giving it the second-best Sunday in box office history, just fractionally behind The Force Awakensâ€™ $60.553 million. Monday Estimates: Black Panther Now Over $200 Million in Three Daysĭisney posted updated weekend projections for Black Panther this morning, and if your jaw was dropped already, itâ€™s time to pick it up and drop it again. The next best option is Gun Crazy on Blu-ray. Fortunately, it is the Pick of the Week, but I would wait for the DVD, Blu-ray Combo Pack, or 4K Ultra HD Combo Pack to come out next week to buy it.

Why is it so bad this week? Because Black Panther is coming out on Video on Demand and it is scaring away all of the competition. Of the new releases getting full mentions, only two of them would be included in an average week, while most of the rest would be relegated to Secondary Blu-ray releases. It is a terrible week on the home market. Figures will therefore fluctuate each week, and totals for individual titles can go up or down as we update our estimates.īecause sales figures are estimated based on sampling, they will be more accurate for higher-selling titles. In particular, we adjust weekly sales figures for the quarter once the total market estimates are published by the Digital Entertainment Group. We refine our estimates from week to week as more data becomes available. The consumer spending estimate is based on the average sales price for the title in the retailers we survey.

The market share is converted into a weekly sales estimate based on industry reports on the overall size of the market, including reports published in Media Play News.įor example, if our weekly retail survey estimates that a particular title sold 1% of all units that week, and the industry reports sales of 1,500,000 units in total, we will estimate 15,000 units were sold of that title. Our DVD and Blu-ray sales estimates are based on weekly retail surveys, which we use to build a weekly market share estimate for each title we are tracking. Fifty Shades of Grey/Fifty Shades Darker 2…

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